Technogenetics visits Vircell

Sales meeting and training in Speed-oligo®, MAb & Cell Culture

Last Tuesday 5th and Wednesday 6th of June, Mr. Giovanni Babbini, Marketing Manager at Technogenetics, travelled to Granada to get trained in the new product lines that our partner will start to distribute in Italy: Speed-Oligo^®, Transport Media, MAb & Cell Culture. 

During his stay, we held a sales meeting to review our common business in Italy, the strategy to push the sales of the new product lines, consolidate the sales of those products already present in the market and establish the sales forecast for this year. Besides Speed-oligo^®, Transport Media, MAb & Cell Culture, we focused on our new brand AmpliRun^® and the recently launched Rickettsia typhi and Rickettsia conorii IFA kits.

We would like to thank Mr. Babbini for his visit and excellent cooperation during all these years to achieve the positioning of Vircell products in the Italian market.